Outdoor Power Equipment Market | Global Growth Report [2032]
The outdoor power equipment market in the U.S. is projected to grow significantly, reaching an estimated value of USD 24.94 billion by 2032, driven by the rising demand for
The top three Outdoor Power Equipment brands are Ryobi, Craftsman, and Ego. For more brand share insights, including share trend over time, access our public OPE dashboard now.
As a result, there is increasing demand for other forms of outdoor power equipment such as trimmers, lawn mowers, chainsaws, and leaf blowers. Also, there is a growing trend toward sustainable landscape designing that promotes the use of environmentally friendly outdoor power tools, further driving market expansion.
Ego ranks high in share but lags in consumer consideration: Despite holding a spot in the top three Outdoor Power Equipment brands for unit and dollar share, Ego doesn't appear among the six most-considered brands, signaling low top-of-funnel visibility.
Notably, Ryobi did see a 3 ppt growth from Q1 to Q2. Ryobi leads the market, despite being exclusive to Home Depot: Ryobi continues to hold the top spot as Outdoor Power Equipment brand winner, capturing 21% of unit share and 13% of dollar share — all through a single retail partner, Home Depot.
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